All posts in “CQ”

Culture of Communication

Culture Matters. Did you ever wonder what you could have said or done differently when a business meeting fails to produce the desired results or sale of your product? Why did they chose “XYZ” company over you?  You may be surprised to know that what sets them apart is their ability to communicate in an atmosphere that builds trust and compatibility; elements that are integral to connecting in a multi-cultural world. For international companies, cross border success is tied to our ability to adapt our communication styles and plan for those differences within our business model. One way to achieve this is building Cultural Intelligence. The CQ model explains cultural intelligence  as  your companies’ ability to work effectively across cultures and is just one method to develop this essential skill. Understanding the cultural norms of a market or within your own organization may be the only thing stagnating growth, or killing the deal. Look at the advertisement below.  It was used by a foreign bank doing business in the Middle East to promote a new savings scheme.  See anything wrong with this picture? Building your CQ knowledge could give you the answer.

What steps can I take to build Cultural Intelligence and increase my chances of success on the international stage?

Once you understand the power of cultural intelligence, you can begin to take the necessary steps to adapt your strategy during negotiations, collaborate more effectively and efficiently with multi-cultural teams or avoid costly mistakes in marketing a product in a foreign market.  Here are some tips.

  • Have the Proper Motivation, (drive and interest in truly getting to know other cultures)
  • Build Your Knowledge about your team first and of course your client’s culture.
  • Plan for cross-cultural communication encounters by setting out a strategy.
  • Stay in the moment, look for non-verbal cues, and be ready to adapt your communication style to address cross-cultural communication “confusion”.

Here’s an example of how cultural differences are creating conflict within a team.

At your team meetings, Abdulla and Aruto,  junior team members are always quiet but have plenty to share via email and seem to have great ideas.  They are attentive and listen carefully but don’t contribute during the brain storming sessions. Other team members view their silence as a strategy to “keep their ideas” a secret, only sharing them directly with decision makers to out shine the others on the team. Abdulla and Arturo are new to the company, and haven’t yet figured out the “corporate culture”.  Other team members view their silence as awkward and an obstacle to collaborative spirit of the organization.  What’s going on here? Are these team members ultra-competitive or does culture affect their silence? How do they view power distance and the chain of authority among their team and leadership?

Understanding the answers will lead to improving your Cultural Intelligence.  Leading a multi-cultural team and motivating them to success can be difficult if communication styles affected by culture are not considered.  Building your cultural intelligence skills as a leader and as a team can help tackle these questions and create a cohesive collaborative, environment that leads to innovation and achieving the goals set by the organization. These skills can be used to have a better understanding of your company’s reach in the global market and can be the difference between an advertising campaign boom or bust.

Visit our CQ page  www.thearabculturalist.com/index.php/cq-cultural-intelligence to learn more about how to build your cultural intelligence.

Walls

Borders, Flags, National anthems, passports, visas, WALLS, boundaries and territories. It’s not just simple geography, it’s the mindset that creates our national consciousness or is it a means to divide and conquer?

Categorizing things is a skill that we develop starting from the day we’re born and reinforced throughout our education and environment. It is ingrained in our very being, and used to process the way we understand everything from math to the arts. We categorize people by gender, color, nationalities, culture, faith, political system or status, and the list goes on.

Is this just the way we are programmed to operate? If not, then how should it be?

Let’s simply look at the facts.

Yes, we are different, we do things differently and conceptualize things in ways we comprehend and are content with. So, what’s not acceptable about that?

We live in a time when somehow being different is not ok but rather the source of the wave of polarization that is effecting all aspects of society.  The old saying my way or hit the highway has become the prevailing winds of change. The loudest voices are screaming out that our differences are not interesting or unique, rather that they are to be looked at with precaution or even fear. Beware they are not like us, we are right, they are not!

When children meet, they are innocent, curious and intrigued by the world around them, particularity the differences; they don’t see white and black, blue eyes or brown, skinny or fat, rich or poor. But soon they learn perspective from parents, teachers, and their environment.  If the perspective is “us and them” then, the way they see differences  are no longer intriguing; rather they are met with fear, bias, misconception and prejudice.

If left unchecked, we grow up in an environment that is continuously injecting negative and stereotypes, into our mindsets (we let it), until our view of others is distorted by all kinds of misconceptions and negative perceptions.

What to do then? Through modifying our perspective, we can learn to take those misconceptions and create an opportunity to learn the facts about a certain culture or faith, nationality or ethnicity with the same curiosity and openness we had as children.

I also learned that it starts with me. Every one of us needs to first learn about ourselves before we can begin to understand others.  Call it our Cultural Values. Once I understand my underlying values, cultural norms, habits, traditions, the political identity and faith I proclaim, my comfort zone in going about life, I can begin to understand what drives my behavior and my perspective.

This perspective to accept who I am before others do, and that who I am may or may not have to do with where I was born, my traditions or faith, is critical to self-development and harmony in society. I call this Nationality vs Personality, and knowing the difference is the first step in building your Cultural Intelligence. What tribe or people I belong to or nationality I hold certainly does not represent a whole society, and conversely individuals that share with me faith, culture, or a political identity do not represent me. We each have our own, one of a kind, finger print, eye scan and DNA.

The perspective to be comfortable with myself in my own skin, strive to make others feel comfortable in their own skin, make sincere attempts at understanding others, empathize, sympathize, tolerate, creates an environment where we can live in peace and harmony.

For us to connect with each other, tear the WALLS down between us, we need to start with the basics. Greet each other with a smile at first glance, share a meal with a stranger, sit-down and have a chat, ask and answer questions, clear a misconception and clarify a perception with enthusiasm, passion, sincerity and laughter; cherish the moment and seize an opportunity that may never present itself again.

Freedom or Oppression

What Do You See?

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Take the Cultural Compentency Quiz!

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